The Christmas Tree Promotion Board says industry research has found that many people who put up an artificial tree last year plan to buy a real tree this yearīut on a recent sunny day, COVID-19 seemed far away as she, her husband and their 2-year-old daughter roamed a Christmas tree farm in search of the perfect evergreen for a holiday season unlike any other.At some pick-your-own-tree farms, for example, customers sneaked in well before Thanksgiving to tag the perfect tree to cut down once the business opened.